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  1. A Mehta. Customer relationship management in indian scenario: A strategic theoretical framework for relationship marketing in indian SMEs. – М.: , 2012. – 808 с.
  2. Jessica Tina Zimmermann. Sport Sponsorship in B2B Organisations: A survey of strategies and consumer perception. – М.: , 2012. – 100 с.
  3. Clarke L. Caywood. The Handbook of Strategic Public Relations and Integrated Communications. – М.: McGraw-Hill, 1997. – 574 с.
  4. Sallie Sherman, Joseph Sperry, Samuel Reese. The Seven Keys to Managing Strategic Accounts. – М.: McGraw-Hill, 2003. – 256 с.
  5. Key Account Management: Learning Form Supplier & Customer Perspectives. – М.: , 0. – 0 с.
  6. Leonard R. Sayles, Henry Mintzberg. The Working Leader: The Triumph of High Performance over Conventional Management Principles. – М.: , 0. – 0 с.
  7. William Emmons III. The Evolving Bargain: Strategic Implications of Deregulation and Privatization. – М.: , 0. – 0 с.
  8. Jerald R. Smith, Peggy A. Golden. Airline: A Strategic Management Simulation (4th Edition). – М.: , 0. – 0 с.
  9. Strategic Marketing Planning (CIM Student). – М.: , 0. – 0 с.
  10. Stanley A. Brown. Strategic Customer Care : An Evolutionary Approach to Increasing Customer Value and Profitability. – М.: , 0. – 0 с.
  11. Inside the Minds Staff. The Educator: The Art & Science of Providing an Excellent Education (for Teachers of All Levels & Types). – М.: , 0. – 0 с.
  12. Des Dearlove. The Ultimate Book of Business Thinking : Harnessing the Power of the World's Greatest Business Ideas (The Ultimate Series). – М.: , 0. – 0 с.
  13. Jill Dyche, Jill Dyche. e-Data: Turning Data into Information with Data Warehousing (Addison-Wesley Information Technology Series). – М.: , 0. – 0 с.
  14. David J. Good, Roberta J. Schultz. Strategic, Organizational, and Managerial Impacts of Business Technologies. – М.: , 0. – 0 с.
  15. Michael D. Hutt, Thomas W. Speh. Business Marketing Management: A Strategic View of Industrial and Organizational Markets. – М.: , 0. – 0 с.
  16. Bill Donaldson, Tom O'Toole. Strategic Market Relationships : From Strategy to Implementation. – М.: , 0. – 0 с.
  17. Orville C Walker, Jr., Harper W Boyd, John Mullins, Jean-Claude Larreche, Jr., Harper Boyd, John Mullins, Jean-Claude Larreche. Marketing Strategy: A Decision-Focused Approach. – М.: , 0. – 0 с.
  18. Brigitte Borja De Mozota. Design Management: Using Design to Build Brand Value and Corporate Innovation. – М.: , 0. – 0 с.
  19. Ian H. Gordon. Relationship Marketing : New Strategies, Techniques and Technologies to Win the Customers You Want and Keep Them Forever. – М.: John Wiley and Sons, Ltd, 1998. – 336 с.
  20. Don E. Schultz, Beth E. Barnes. Strategic Brand Communication Campaigns. – М.: McGraw-Hill, 1999. – 400 с.
  21. Frederick E. Webster. Industrial Marketing Strategy, 3rd Edition. – М.: , 0. – 0 с.
  22. Frank Bradley. Strategic Marketing : In the Customer Driven Organization. – М.: , 0. – 0 с.
  23. Michael H. Morris, Leyland F. Pitt, Earl D. Honeycutt. Business-To-Business Marketing: A Strategic Approach. – М.: , 0. – 0 с.
  24. Strategic Marketing Management (Butterworth-Heinemann Marketing Series). – М.: , 0. – 0 с.
  25. Robert S. Littell, Donna Fisher. Power Netweaving: 10 Secrets to Successful Relationship Marketing. – М.: National Underwriter Company, 2001. – 154 с.
  26. Dawn Iacobucci. Networks in Marketing. – М.: , 0. – 0 с.
  27. Brad Alan, Phd Kleindl. Strategic Electronic Marketing: Managing E-Business. – М.: , 0. – 0 с.
  28. Barry Berman. Marketing Channels. – М.: , 0. – 0 с.
  29. Tales from the Marketplace : Stories of Revolution, Reinvention and Renewal (Marketing Series (London, England).). – М.: , 0. – 0 с.
  30. Dennis Kundisch. New Strategies for Financial Services Firms: The Life-Cycle-Solution Approach (Information Age Economy). – М.: , 0. – 0 с.
  31. Russell S. Winer. Marketing Management, Second Edition. – М.: , 2003. – 0 с.
  32. John Y. Lee. Advances in Management Accounting, Volume 12 (Advances in Management Accounting). – М.: JAI Press, 2004. – 300 с.
  33. Strategic Marketing in Library and Information Science. – М.: , 2003. – 0 с.
  34. Peter Karl Kresl. The Urban Response To Internationalization. – М.: , 2005. – 0 с.
  35. Howard Abell. Spread Trading: Low Risk Strategies for Profiting from Market Relationships. – М.: , 2003. – 0 с.
  36. Harinder Singh Jagdev. Strategic Decision Making in Modern Manufacturing. – М.: , 2003. – 0 с.
  37. Strategic Marketing in Library and Information Science. – М.: , 2003. – 0 с.
  38. Soren Hougaard. Strategic Relationship Marketing. – М.: , 2004. – 0 с.
  39. Orville C Walker. Marketing Strategy : A Decision Focused Approach (McGraw-Hill/Irwin Series in Marketing). – М.: , 2005. – 0 с.
  40. Richard M. S. Wilson. Strategic Marketing Management, Third Edition : planning, implementation and control. – М.: , 2005. – 0 с.
  41. Louis E. Boone, David L. Kurtz. Contemporary Marketing, Update 2006 (with Audio CD). – М.: , 2005. – 784 с.
  42. Roger Best. Market-Based Management. – М.: Prentice Hall, 2004. – 528 с.
  43. Noel Capon, Dave Potter, Fred Schindler. Managing Global Accounts (American Marketing Association). – М.: , 2005. – 288 с.
  44. Judy Strauss, Adel El-Ansary, Raymond Frost. E-Marketing (4th Edition). – М.: , 2005. – 480 с.
  45. Russ Winer. Marketing Management (3rd Edition). – М.: , 2006. – 544 с.
  46. IT-Enabled Strategic Management: Increasing Returns for the Organization. – М.: , 2006. – 328 с.
  47. Mergers & Acquisitions: The Innovation Impact. – М.: , 2006. – 200 с.
  48. From Knowledge Management to Strategic Competence: Measuring Technological, Market And Organisational Innovation. – М.: World Scientific Publishing Company, 2006. – 452 с.
  49. Bill Donaldson, Tom O'Toole. Strategic Market Relationships: From Strategy to Implementation. – М.: , 2007. – 288 с.
  50. Thomas L. Jackson. Hoshin Kanri for the Lean Enterprise: Developing Competitive Capabilities and Managing Profit. – М.: Productivity Press, 2006. – 224 с.
  51. Markets and Democracy: Participation, Accountability and Efficiency. – М.: , 2008. – 358 с.
  52. Abaete de Azevedo, Ricardo Pomeranz. Customer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing. – М.: , 2008. – 240 с.
  53. David Nour. Relationship Economics: Transform Your Most Valuable Business Contacts Into Personal and Professional Success. – М.: , 2008. – 256 с.
  54. Karina Weil D.M. Intuition In Decision-Making: American and Brazilian Banks Leaders' Perceptions and Practices. – М.: , 2008. – 176 с.
  55. John Kuada. International Market Analysis: Theories and Methods (HB). – М.: , 2008. – 160 с.
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  59. Richard M. S. Wilson and Colin Gilligan. Strategic Marketing Management: Planning, Implementation & Control. – М.: Elsevier Butterworth-Heinemann, 2008. – 888 с.
  60. David Weigelt, Jonathan Boehman. Dot Boom: Marketing to Baby Boomers Through Meaningful Online Engagement. – М.: , 2009. – 224 с.
  61. Roger J. Best. Market-Based Management. – М.: Pearson Education, 2009. – 552 с.
  62. Frank Bradley. Strategic Marketing. – М.: , 2003. – 304 с.
  63. Akin Arikan. Multichannel Marketing. – М.: , 2008. – 288 с.
  64. Orville C. Walker Jr., Harper W. Boyd. Marketing Strategy: A Decision Focused Approach. – М.: McGraw-Hill Irwin, 2010. – 384 с.
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  74. Alexandra Merrett. The Assessment and Regulation of Market Power in Australia. – М.: LAP Lambert Academic Publishing, 2013. – 492 с.
  75. Aghavni Harutyunyan. China-Turkey Strategic Partnership in the Modern Period. – М.: LAP Lambert Academic Publishing, 2013. – 92 с.
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  79. Rakesh Raut. Buyer-Supplier Relationship in Manufacturing Companies of India. – М.: LAP Lambert Academic Publishing, 2012. – 60 с.
  80. Mohammad Hoq. Contemporary Strategies For Small And Medium Enterprise (SME). – М.: LAP Lambert Academic Publishing, 2011. – 296 с.
  81. Igor Zibarev. Supplier Relationship Management on the Russian it Market. – М.: LAP Lambert Academic Publishing, 2012. – 84 с.
  82. Muhammad Ishtiaq Ishaq. Marketing Strategy and Business Unit Performance. – М.: LAP Lambert Academic Publishing, 2013. – 104 с.
  83. Mitja Ruzzier,Jana Hojnik and Bostjan Antoncic. Managing international growth. – М.: LAP Lambert Academic Publishing, 2014. – 104 с.
  84. Alireza Abdolhosseini Khaligh and Alireza Miremadi. The Impact of eCRM on Loyalty and Retention of Customers. – М.: LAP Lambert Academic Publishing, 2012. – 140 с.
  85. McEdward Murimbika. Strategic Management and Corporate Entrepreneurship. – М.: LAP Lambert Academic Publishing, 2013. – 292 с.
  86. Dalbir Singh. CRM in Service Organizations. – М.: LAP Lambert Academic Publishing, 2012. – 184 с.
  87. Daniel Nukpezah and Cephas Nyumuyo. What Drives Customer Loyalty and Profitability?. – М.: LAP Lambert Academic Publishing, 2010. – 84 с.
  88. Andreas Eisingerich and Gunjan Bhardwaj. Unlocking Emerging Markets. – М.: LAP Lambert Academic Publishing, 2010. – 60 с.
  89. Antonio Carlos Giuliani. Retail in Brazil. – М.: LAP Lambert Academic Publishing, 2011. – 216 с.
  90. Ming-Hsiang Hsu. Key Factors in Building Destination Brand Using Events. – М.: LAP Lambert Academic Publishing, 2011. – 88 с.
  91. Ismael Abu-Jarad. Organizational Innovation and Organizational Performance. – М.: LAP Lambert Academic Publishing, 2011. – 264 с.
  92. Maria Kocherova. Buyer-seller relationship quality evaluation. – М.: LAP Lambert Academic Publishing, 2013. – 80 с.
  93. Kaushik Bhattacharya. Customer Relationship Marketing in Indian Steel Industry. – М.: LAP Lambert Academic Publishing, 2012. – 380 с.
  94. T.K.P. Leung. Negotiate on a relationship in China. – М.: LAP Lambert Academic Publishing, 2010. – 492 с.
  95. Rachel Quero. Management Consensus, Its Relation to Quality Performance. – М.: LAP Lambert Academic Publishing, 2013. – 96 с.
  96. Ann W. Wacira. Student Choice of Universities & Relationship with Marketing Strategy. – М.: LAP Lambert Academic Publishing, 2015. – 68 с.
  97. Kefah Njenga. International marketing- Global Perspective. – М.: LAP Lambert Academic Publishing, 2013. – 132 с.
  98. Jonathan Groucutt. Foundations of Marketing. – М.: Palgrave Macmillan, 2005. – 432 с.

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  1. A Mehta. Customer relationship management in indian scenario: A strategic theoretical framework for relationship marketing in indian SMEs. – М.: , 2012. – 808 с.
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  10. Gregory L. Fowler, Aspatore Books. International Product Liability Law: A Worldwide Desk Reference Featuring Product Liability Laws & Customs in 50+ Countries. – М.: , 0. – 0 с.
  11. Erdener Kaynak. Strategic Global Marketing: Issues and Trends. – М.: , 0. – 0 с.
  12. Conference on Government Bond Markets and Financial Sector Development, Yun-Hwan Kim, Asian Development Bank. Government Bond Market Development in Asia. – М.: , 0. – 0 с.
  13. Des Dearlove. The Ultimate Book of Business Thinking : Harnessing the Power of the World's Greatest Business Ideas (The Ultimate Series). – М.: , 0. – 0 с.
  14. Emirates Center for Strategic Studies and Research. Leadership and Management in the Information Age (Emirates Center for Strategic Studies and Research). – М.: , 0. – 0 с.
  15. Total Relationship Marketing. – М.: , 0. – 0 с.
  16. Edited by Thorsten Hennig-Thurau, Ursula Hansen. Relationship Marketing: Gaining Competitive Advantage Through Customer Satisfaction and Customer Retention. – М.: Springer, 2000. – 0 с.
  17. William D. Perreault Jr., E. Jerome McCarthy. Basic Marketing. – М.: McGraw-Hill Irwin, 2002. – 0 с.
  18. Lou E Pelton, David Strutton, James R Lumpkin. Marketing Channels: A Relationship Management Approach. – М.: , 0. – 0 с.
  19. Ian H. Gordon. Relationship Marketing : New Strategies, Techniques and Technologies to Win the Customers You Want and Keep Them Forever. – М.: John Wiley and Sons, Ltd, 1998. – 336 с.
  20. Creative Arts Marketing, Second Edition. – М.: , 0. – 0 с.
  21. Frederick E. Webster. Industrial Marketing Strategy, 3rd Edition. – М.: , 0. – 0 с.
  22. Marketing Book, Fifth Edition. – М.: , 0. – 0 с.
  23. Strategic Marketing Management (Butterworth-Heinemann Marketing Series). – М.: , 0. – 0 с.
  24. Robert S. Littell, Donna Fisher. Power Netweaving: 10 Secrets to Successful Relationship Marketing. – М.: National Underwriter Company, 2001. – 154 с.
  25. Marketing Planning for Services (CIM Professional Development S.). – М.: , 0. – 0 с.
  26. Fundamentals and Practice of Marketing. – М.: , 0. – 0 с.
  27. David Mercer. Marketing. – М.: , 0. – 0 с.
  28. Aino Halinen, Routledge. Relationship Marketing in Professional Services: A Study of Agency-Client Dynamics in the Advertising Sector (Routledge Advances in Management and Business Studies). – М.: , 0. – 0 с.
  29. Geoff Lancaster, Paul Reynolds. Marketing : Second Edition. – М.: , 0. – 0 с.
  30. Susan Hart. Marketing Changes. – М.: , 0. – 0 с.
  31. Sally Dibb, Lyndon Simkin. Marketing Briefs: A Revision and Study Guide. – М.: , 0. – 0 с.
  32. Brad Alan, Phd Kleindl. Strategic Electronic Marketing: Managing E-Business. – М.: , 0. – 0 с.
  33. Robert Jackson, Paul Wang. Strategic Database Marketing. – М.: , 0. – 0 с.
  34. Barry Berman. Marketing Channels. – М.: , 0. – 0 с.
  35. Jagdish N. Sheth, Atul Parvatiyar. Handbook of Relationship Marketing. – М.: , 0. – 0 с.
  36. Gerald Corbae, Jakob B. Jensen, Dirk Schneider. Marketing 2.0 : Strategies for Closer Customer Relationships. – М.: Springer, 2003. – 152 с.
  37. Arthur A. Thompson, Gregory J. Stappenbeck. The Business Strategy Game: A Global Industry Simulation. – М.: , 0. – 0 с.
  38. Robert J. Thierauf, James J. Hoctor. Smart Business Systems for the Optimized Organization. – М.: , 0. – 0 с.
  39. State of the Art of Research in International Marketing Conference. Handbook of Research in International Marketing. – М.: , 2003. – 0 с.
  40. S Balachandran. Customer-Driven Services Management. – М.: , 2004. – 0 с.
  41. Relationship Marketing : Three-Volume Set (Sage Library in Business and Management). – М.: , 2005. – 0 с.
  42. Richard J. Varey. Relationship Marketing : Dialogue and Networks in the E-Commerce Era. – М.: , 2003. – 0 с.
  43. Simon Goldschmidt. Strategic Affiliate Marketing. – М.: , 2003. – 0 с.
  44. Strategic Marketing in Library and Information Science. – М.: , 2003. – 0 с.
  45. Rob Jones. Retail Therapy: Making Strategic Relationships Work. – М.: , 2003. – 0 с.
  46. Strategic Marketing in Library and Information Science. – М.: , 2003. – 0 с.
  47. Soren Hougaard. Strategic Relationship Marketing. – М.: , 2004. – 0 с.
  48. Internal Relationship Management: Linking Human Resources To Marketing Performance (Journal of Relationship Marketing Monographic Separates). – М.: , 2004. – 0 с.
  49. Malcolm McDonald. Marketing Plans for Service Businesses, Second Edition : A Complete Guide. – М.: , 2005. – 0 с.
  50. Richard M. S. Wilson. Strategic Marketing Management, Third Edition : planning, implementation and control. – М.: , 2005. – 0 с.
  51. marketing Knowledge. CIM Revision Card: Strategic Marketing Decisions 05/06 (Cim Revision Card). – М.: , 2005. – 93 с.
  52. Roger Best. Market-Based Management. – М.: Prentice Hall, 2004. – 528 с.
  53. Robert Staib. Environmental Management and Decision Making for Business. – М.: , 2005. – 320 с.
  54. Hans Kasper, Piet van Helsdingen, Mark Gabbott. Services Marketing Management: A Strategic Perspective. – М.: , 2006. – 572 с.
  55. Jay Barney. Gaining and Sustaining Competitive Advantage (3rd Edition). – М.: , 2006. – 592 с.
  56. Future of Relationship Marketing. – М.: , 2006. – 128 с.
  57. Gary Armstrong, Philip Kotler. Marketing: An Introduction and MyMarketingLab Package (9th Edition). – М.: , 2008. – 0 с.
  58. Abaete de Azevedo, Ricardo Pomeranz. Customer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing. – М.: , 2008. – 240 с.
  59. David Nour. Relationship Economics: Transform Your Most Valuable Business Contacts Into Personal and Professional Success. – М.: , 2008. – 256 с.
  60. Michelle Bergquist. How to Build a Million Dollar Database. – М.: , 2008. – 148 с.
  61. Richard L. Sandhusen. Marketing. – М.: Barron's Educational Series, 2008. – 624 с.
  62. Plexus Consulting Group, LLC. The Power of Partnership: Principles and Practices for Creating Strategic Relationships Among Nonprofit Groups, For-Profit Organizations, and Government Entities. – М.: , 2008. – 114 с.
  63. Evert Gummesson. Total Relationship Marketing, Third Edition: Marketing management, relationship strategy and CRM approaches for the network economy. – М.: , 2008. – 392 с.
  64. Direct Marketing Association. Mobile Marketing: Consumer Perpectives. – М.: , 2008. – 0 с.
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  68. Richard M. S. Wilson and Colin Gilligan. Strategic Marketing Management: Planning, Implementation & Control. – М.: Elsevier Butterworth-Heinemann, 2008. – 888 с.
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  116. Bonaventure Boniface and Randy Stringer. Buyer and Seller Relationship in Malaysia's Dairy Industry. – М.: LAP Lambert Academic Publishing, 2012. – 268 с.
  117. Kidane Assefa. Relationship Marketing in the Hotel Industry. – М.: LAP Lambert Academic Publishing, 2012. – 124 с.
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  1. Два монитора извольте, кофе-машину, широкое кресло, свободный график.... интервью с Ю. Малягановой, директором департамента управления персоналом SUP Media, А. Найко, специалистом по подбору персонала компании CUSTIS, А. Шевченко, руководителем отдела по подбору персонала компании Veeam Software в Европе и регионе Emerging Markets. В. Гусева, "Управление персоналом", N 9, май 2012 г.

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